What this guide covers
Select what can count, shape the percentage steps, then validate before publishing.
Pick the assortment
Include products, variants, or collections. Add exclusions when a broad collection contains items that should never count.
Set the shopper milestone
Add up to 20 percentage steps with paid-item ranges, reached messages, and badges. When variety matters, cap quantities across a product's variants or per variant.
Choose where it appears
Keep campaign type and placement separate: product, collection, landing, and cart are placement hints, not different pricing models.